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2D barcodes vs 1D: the data equation

  • Author:Rick
  • Source:From Yumite
  • Release on:2016-08-03
The clean vertical lines of 1D barcodes are perhaps one of the most ubiquitous labels of all time – appearing on everything from your carton of milk to the box that your latest mobile phone comes in.

It is instantly recognisable to almost everyone and has served – for decades – as the wheels upon which enterprises have kept track of products in their supply chains.

As we live in an age of information, the need for more data has become inevitable. Organisations need to know more about its operations and processes in real-time, while consumers demand to know more about merchandize that they purchase.

While the 1D barcode continues to dominate and has become part of our everyday lives, 2D barcode provides real-time visibility to businesses that helps deliver consistent and seamless customer-centric experience, improve customer loyalty, and increase employee productivity. These are key elements in ensuring that a retail enterprise remains competitive, and, as a result, increases its bottom line. 2D imaging is a very simple and affordable way for retailers to update their businesses to making the leap towards improving customer experience.